Tiket.com Uses MoEngage to Reduce User Churn by 30%

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Bangalore, BARANEWSACEH.CO –  Tiket.com, a leading online ticketing platform, uses MoEngage’s marketing automation platform to reduce churn and increase first/repeat purchase on their website and app. MoEngage’s platform specializes in Automated Flows, Dynamic Product Messaging (DPM) and Triggered Email/Push that helps companies across different verticals engage, convert and retain users.

Tiket.com needed to reduce overall user churn and re-engage dormant users. They utilized MoEngage’s Automated Flows along with Smart-Triggered Emails and DPM-powered Push Notification to run multiple cross-channel campaigns to increase their first and repeat purchase.

Dyah Wulandari – VP Performance Marketing, Tiket.com states, “Using MoEngage Flows, we setup automated cross-channel campaigns that delivered personalized messages to our customers based on their past behavior. In addition, their Email Consultants recommendations for email campaigns ensured 99% of the emails land in the right folder which improved our average email open rates.”

Adding to this, Raviteja Dodda – CEO and Founder, MoEngage said, “Our customer success team is prompt in supporting our customers. Our Email Consultants are always ready to help customers with best practices and expert recommendations to boost their email campaign performance and that’s what we did for Tiket.com. At MoEngage, we aim to build the world’s most trusted customer engagement platform and small initiatives like these help us win our customer’s trust.”

MoEngage has helped some of Asia’s unicorn companies such as OYO, BigBasket, Tokopedia, Bukalapak, and Traveloka in improving their user lifecycle management. MoEngage has been featured in the Gartner Magic Quadrant Report for Mobile Marketing Platforms 2019, for the second time in a row.


About MoEngage

MoEngage is an intelligent customer engagement platform with AI-powered automation and optimization capabilities. MoEngage enables hyper-personalization at scale across multiple channels like mobile push, email, in-app, web push, and SMS. Fortune 500 brands across 35+ countries such as McAfee, Samsung, and Vodafone use MoEngage to orchestrate their omnichannel campaigns. MoEngage has been featured on Gartner’s Magic Quadrant for two consecutive years and is the youngest company on the list alongside giants such as Salesforce, IBM, and Oracle.

To learn more about omnichannel user engagement with MoEngage, visit our website: www.moengage.com


About Tiket.com

Tiket.com is a pioneering online travel agent (OTA) in Indonesia. They offer an all-in-one reservation system, making them the perfect choice for booking flight tickets and hotels online. Their booking flexibility and uniformity allows them to actively acquire new users through multiple channels.


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